Location: United States, Los Angeles
GumGum.com is a licensing and distribution platform for online content. We believe paying a flat rate to license content for online use is illogical. Offline, the flat rate model works because distribution is finite. Online, thanks to Google and other search engines, a story lives forever. We have developed two usage models to fairly monetize a license: pay-per-use and ad supported. Pay-per-use allows publishers to license content on a CPM basis. Ad supported subsidizes the licensing revenue through advertisements, providing the publisher a free license
Homepage: http://gumgum.com
Categories: Art, E-Commerce, Magazine, Other, Services, Technology
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